CONSULTING — BUILD MODE • No toggle • v5 • Fit Free + Reality Paid
Build the product, the proof, and the moat — together
Advisory tells you what to build. Consulting builds it with you — one slice, one proof, one moat artifact. No slide theatre, no hand-wavy strategy.
Outside India? We invoice in USD • Same process • Artifact you keep — 30-min fit free, 90-min reality paid.
1 team = Product+GTM+Gov
2-4 week build sprints
You keep artifact
14 days
to first proof
1 artifact
product+proof+moat
0 theatre
no deck-only
SCATTERED vs STACKED • Compact 480px • Validation First
BEFORE • SCATTERED
Product
Proof
Moat
3 teams • 3 decks • 0 artifact
→
AFTER • STACKED TOWER
Moat
LOCK Proof
Product
BASEWk1
Slice
Wk2
Proof
Wk4
Moat
Ship in weeks
not quarters
One team
Product+GTM+Gov
Moat > Deck
artifact you keep
• Compact infographic • max 480px • no scroll needed
What we do / What we don't
WHAT WE DO4 cards • validation first • gold left border
Concept Validation — Problem → Demand → De-risk
Is problem real, frequent, painful? 20 calls, 5 design partners — not roadmap, proof of demand. De-risk before build.
Product — One shippable slice
Design + build + ship. Working cut that proves value. Auth + core flow + data. Demo to users, not just investors.
GTM Proof — Pipeline, not vanity
We build proof engine: 20 calls script, 5 design partners, 1 paid pilot path. No growth hacks, real pull.
Governance — Moat artifact
Decision log, DPA-ready data map, pricing moat doc. So you don't rebuild in 2 months after close.
WHAT WE DON'T4 items • icon circles • no empty space
Growth hacks & viral loops DON'T
We don't do shallow TOFU tricks that die after demo day. Only durable proof.
Deck theatre & strategy decks DON'T
No 40-page decks you never use. We ship working artifacts, not theatre.
Hiring your team for you DON'T
We won't recruit. We build the system your future hires can run.
Generic strategy & frameworks DON'T
No McKinsey bingo. Specific build tied to your DPA question and close risk.
!
If you want a deck, growth hacks, or a hiring agency — we're not it. If you want product + proof + moat in one artifact, we are.
Where Advisory stops, Consulting starts — Compass vs Map+Engine
ELEVATEDADVISORY = COMPASS
Tell what to do, what NOT to do, why
Canvas, checklist, review 1 doc/quarter — them builds. You get direction, filter, and pattern.
CanvasChecklist1 doc/qtr
CONSULTING = MAP + ENGINE
Build with team hands-on 2-4 weeks
Workshop, artifact, SOP — eng implements. Artifact you keep, eng-ready, legal-ready.
Workshop+asyncArtifact you keep
During advisory calls, if we hit something that needs building, we park it and scope as project — no surprise bills, no “I won’t help” — helps in the moment, builds later.
What you get — 4 project deliverables
Artifact you keep01
ShipProduct Slice
Working feature, not Figma. Auth + core flow + data. Deployable. Demo-ready.
Artifact you keep • Not a deck
02
ProofGTM Proof Engine
20 target calls script, 5 design partners, 1 pilot path. Pipeline dashboard you keep.
Artifact you keep • Not a deck
03
MoatMoat Artifact
Defensibility memo + IP map + pricing lock. Why you, why now, why hard to copy.
Artifact you keep • Not a deck
04
GovGovernance Pack
Decision log, DPA map, hiring brief, 90-day operating cadence. No rebuild later.
Artifact you keep • Not a deck
Why this consulting exists
Customers forgave features. They didn't forgive how we handled data, IP, promises. When enterprise asked for lineage, we scrambled.
“We had the model. We didn't have the map. One DPA question turned a 2-week close into a 2-month rebuild.”
Real pattern from 0→1 AI product teams — trust gap, not feature gap.
THE REAL PATTERN
We had model ✓
Auth + core flow shipped
We didn't have map ✕
No DPA map, no IP map
One DPA question
2-week close → 2-month rebuild
14d vs 60d
days lost without artifact
Artifact you keep
code + map + memo
How it works
Same as advisory — approved01
Founder Reality Check — Week 1
PaidWe audit product, proof, moat gaps. 90-min deep dive + artifact map — you keep map — Paid filter for serious. Includes 30-min fit call FREE → 90-min deep dive PAID → You keep map.
Outside India? USD invoice $90 • Same process • Artifact you keep
02
Scope & Sprint Plan
PlanOne slice defined. Not roadmap — single shippable cut with proof metric and moat lock. 2-pager scope, no surprise bills.
03
Build Sprint — 2-4 weeks
BuildOne team builds product slice + proof engine + governance pack. Daily async, weekly demo. You see artifact grow, not slides.
04
Handover & Moat Lock
KeepYou keep everything: code, dashboard, memo, logs. 30-min handover. Optional advisory retainer to keep compass true.
Start with Reality Check — Week 1 • Paid • You keep map • No theatre
30-min fit call free → 90-min deep dive paid → Artifact map you keep even if not fit. Filters serious founders.
No pitch, no deck theatre — just map + gaps + next step — If not useful you keep map • Outside India? USD invoice available.